Foodland Supermarkets will build 22 new stores across South Australia and develop a major new warehouse/distribution centre as part of a five year $200 million expansion program.
Speaking before the Foodland 2020 conference to be held this Friday (November 27), Foodland’s Chief Executive Officer, Mr Con Sciacca, said the new stores would create an additional 2600 jobs in the retail sector and further consolidate Foodland’s position in the South Australian market.
Up to 25% of Foodland’s existing 118 stores will also undergo refurbishment, generating an additional 200 jobs as the group gears up to increase its offering to all South Australians.
“New store locations have been identified and construction has already commenced on a number of sites, including McLaren Vale, Salisbury East and Mawson Lakes,” Mr Sciacca said.
“New outlets will also be opening in country areas as part of our state-wide commitment.
“This will generate more jobs for South Australians in the retail sector and provide additional opportunities for local food producers and growers.
“It’s about building on our already strong Foodland brand, a South Australian icon and one of the State’s most trusted names.
Foodland is recognised by Roy Morgan as having the most satisfied customers in Australia between January and August 2015 and was also ranked second as the most valued supermarket brand in Australia for 2014 by Canstar.
Mr Sciacca said the new stores would range in size from around 4000 square metres to around 1000 square metres.
“Many of these will match or exceed the standards already set by existing stores at Golden Grove, Norwood, Mitcham, North Adelaide, Frewville and Woodcroft which have all won the IGA International Retailer of the Year award in recent years as the best supermarkets globally for the International Grocers Alliance network,” he said.
Foodland differentiates itself in the market by its strong commitment to South Australian and Australian producers, meaning our stores frequently stock brands the other major supermarkets do not.
“All our supermarket owners are South Australian so profits also remain in this state, while we have an unmatched commitment to service and the local community which means quicker, better service for our customers.”
Foodland presently has about 32% of the supermarket retail share in South Australia, the highest state market share for independent supermarkets in Australia.
It also has a 96% awareness rate in the state.
“Rather than looking to hold our position, Foodland is determined to increase its share of the market in South Australia by continuing to provide service and commitment to South Australia,” Mr Sciacca said.
The new warehouse/distribution centre will be built in conjunction with Metcash and will help facilitate Foodland’s ongoing growth.
Foodland will also be launching a major new advertising and marketing plan in coming weeks.